MÖBELMARKT on-site

Posted in Germany on Monday, 20 June 2016. Print

Every year, March is one of the busiest months for the editorial staff of MÖBELMARKT. According to the magazine’s policy of being part of the market, the team visited furniture exhibitions in many countries.

MÖBELMARKT on-site

For more than 25 years, MÖBELMARKT has reported from the fairs in Asia – it is already a tradition for staff to take off to the Far East in March to visit the important events in South-east Asia and China. This year’s visit took in Malaysia, Vietnam, Singapore, Indonesia, Dongguan and Guangzhou – MÖBELMARKT attended eight shows in total.
During the exhibitions, reports were conitnuously published on www.moebelmarkt.de, and afterwards subscribers could read detailed write-ups in the magazine.
In March, MÖBELMARKT not only travelled to Asia, but also to Poland, where the Meble Polska exhibition was held in Poznan. Besides international events, MÖBELMARKT also attended several fairs in Germany, including Light & Building in Frankfurt.
Close partnerships with furniture shows and their organisers does not mean that the magazine visits a fair and publishes a report thereafter. It also means a running exchange of ideas with the management of exhibition corporations and associations throughout the year. In the future, MÖBELMARKT will continue its strategy to stay permanently in direct contact with industry players in the global furniture sector – not only at exhibitions, but also through visiting companies and factories or joining seminars, conferences and other relevant events.

Tags: 2016, Business

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The International Alliance of Furnishing Publications (IAFP) is an association of the foremost trade publications from each country, based on quality editorial content and on circulation.
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