155 (December) 2016
155 (December) 2016

Russian Federation

Mebelny Biznes

Frequency per one year:
10 issues a year (except of January and July)
Number of printed copies per edition:
10.000
Circulation:

44% - direct mailing to the top managers of manufacturing and trade companies; 37% - trade fairs and business events (including distant participation and distribution through partners); 19% - subscription through editorial office or agencies

Printing:
Full color, matted
Format (trimmed size):
230 x 300 mm
Target group of readers:
46% - buyers / trading companies (major distributors, wholesalers and retailers, trade networks, dealers, contract buyers, importers); 39% - furniture manufacturers; 10% - suppliers of materials, components, equipment; 5% - other
Target group of advertisers:
Furniture manufacturers; suppliers of materials, components, equipment; shopping malls; international and domestic trade shows.
Concept:

Please check our latest media kit for details, including the actual statistics on our market share in Russia: http://www.promebel.com/pdfs/MebelnyBiznes_mediakit_en_2014.pdf.

 

The business media all over the world have the same mission: to favour business development; and our magazine completely devotes itself to it. We are proud to say that almost all of the period, Russian furniture industry was in its making, we did our best to help it in this process. Moreover, we have succeeded to do it!

 

Some of our unique competitive advantages:

 

• Professional journalists: skilled, competent and highly educated editorial staff well experienced in the market.

 

• Reflecting the whole market chain: industry and production, product design, equipment, materials and components, marketing and competition, retail, etc.

 

• The only specialized magazine in Russia having a separate and well-developed section devoted to the furniture trade.

 

• Mebelny Biznes leads the way in Russia in terms of advertising market share: 47% of the advertising market in total, 38% of the advertisements targeting furniture manufacturers, 86% of the ads targeting furniture buyers.

 

• The only b2b magazine on the Russian furniture market having 10 issues a year.

 

• A member of the International Alliance of Furnishing Publications, an association of the foremost specialized publications in the furnishing sector from 20 countries of the world, with the highest level of editorial content and services as well as the largest market share of advertising pie in the members’ countries.

 

Here we have some direct links to the e-versions of Mebelny Biznes online for your kind attention:
http://www.promebel.com/issues/dedebab/mb124_09_november2013.pdf
http://www.promebel.com/issues/decelec/mb123_08_october2013.pdf
http://www.promebel.com/issues/dacalac/mb122_07_september2013.pdf

 

You are always welcome to get in touch with our representative (see below), to ask for a printed copy of the last issue, or for any additional details.

What we should know about the content?

The editorial staff works in the closest co-operation with professional associations, industry ministries, leading companies forming furniture and woodworking market in Russia and abroad.  Mebelny Biznes creates a common information field of the Russian furniture industry, providing manufacturers and trade specialist all over the country with the actual information both of analytical and practical type.

 

The content includes a wide range of problems and subjects as follows:

 

· Russian and foreign companies news;

 

· An outlook and ways of development in national furniture industry;

 

· Partnership and competition at the furniture market;

 

· Machinery, supplies, raw materials market monitoring;

 

· Market researches and development forecast in certain spheres of furniture market;

 

· Leading tendencies in furniture design;

 

· Recommendations for efficient business and so on.

Name of the publishing entity:
Publishing House Mebel & Biznes ltd.
Representative:
Artem Vasiliev
Position:
Deputy Chief Editor for Information Policy and Foreign Relations
E-mail:
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Direct telephone number:
+79163286028
Postal address:

Mebelny Biznes

27, Malaya Kaluzhskaya str.

Moscow 119071

Russia

Website: E-mail for editorial issues:
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E-mail for advertisement rate card:
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E-mail for subscription:
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The International Alliance of Furnishing Publications (IAFP) is an association of the foremost trade publications from each country, based on quality editorial content and on circulation.

Members of IAFP Alliance

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